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MAP Policy

DEALER MINIMUM ADVERTISED PRICE POLICY

Everline Products LLC (exclusive distributor of BugSlide and Deodorall Pro)
MINIMUM ADVERTISED PRICING (MAP) POLICY

Effective: January 2019

Everline Products LLC (“Company” or “Everline”) has worked hard to ensure that all dealers, distributors and resellers (collectively “Dealers”) provide end consumers of BugSlide® and Deodorall Pro brand products with the kind of advice, service, knowledge, and support necessary to maintain the high level of customer satisfaction Company has developed over the years. Certain types of advertising can affect our goodwill and damage the standards and reputation that Company’s products have achieved. Therefore, Company has adopted this Minimum Advertised Pricing (MAP) policy to ensure the maintenance of its reputation with consumers for high quality, effective products, as well as, its ability to support the promotional efforts of its resellers.

POLICY COVERAGE

This MAP policy applies to all Dealers of BugSlide and Deodorall Pro brand products who are selling, either online or in brick and mortar retail outlets, to consumers. A Dealer’s choice to sell any BugSlide or Deodorall Pro brand product constitutes acceptance of this policy in full, without confirmation, written or verbal, by the Dealer of their acceptance. This MAP policy is not a contract or agreement, and Everline does not seek nor will it solicit or accept any Dealer’s agreement with our policy; nor will Everline discuss your pricing, the pricing of others, or this MAP policy beyond its terms. This MAP policy is unilateral policy upon which Company is willing to market its products.

This policy applies to all BugSlide and Deodorall Pro brand products. This policy applies to list or advertised prices, and not the prices at which these products are actually sold by Dealers. Dealers remain free to sell these products at any prices they choose.

Advertising includes, but is not limited to: search engine advertising, email marketing, online display advertising, social media marketing, search engine optimization (including page titles and descriptions), shopping feed and comparison shopping engine advertising, affiliate marketing, print advertising, billboards, radio advertising, TV advertising, cataloging, direct mail marketing, and couponing.

MINIMUM ADVERTISED PRICES (MAP)

For your convenience, here are the current MAP and MSRP numbers for BugSlide and Deodorall Pro:

BugSlide®                       MSRP             MAP
4 oz Travel Kit                  $10                 $9
16 oz Shop Kit                 $20                 $18
32 oz Refill                       $34                 $31.50
64 oz Refill                       $60                 $54
Xtreme Clean Cloth         $8                   $7
3 Pack Towel Kit              $10                 $9
5 Pack Towel Kit              $15                 $13.50

Deodorall Pro                 MSRP              MAP
32 oz Spray                    $20                  $18
64 oz Refill                      $30                  $27


If pricing is displayed, any strike through or other alteration of the MAP is prohibited. A Dealer who advertises bundles of products, which include BugSlide or Deodorall Pro products, must advertise the price or value of the these products at or above the MAP.

This policy does not establish maximum advertised prices. All Dealers may offer BugSlide and Deodorall Pro products at any price in excess of the MAP. Internet auctions may not display or have reserved bid or other acceptable prices below the MAP price.

This policy does not in any way limit the ability of any Dealer to advertise that “they have the lowest prices” or, they “will meet or beat any competitors price”, that consumers should “call for a price” or phrases of similar import as long as the price advertised or listed for the products is not less than MAP.

This policy does not apply to the actual price displayed to a consumer within the checkout or shopping cart pages of a website. The MAP policy is also not applicable to any in store advertising that is displayed only in the store and not distributed to any customer(s). Further, it does not apply to non price promotions such as “free shipping”, or online or in store checkout coupon codes promotions.

Everline Products LLC reserves the right to periodically change these prices, without written notice to Dealers. Company may, at its sole discretion, periodically run promotions that include special promotional pricing. Company’s periodic promotional pricing may be mimicked by Dealers during the promotional period only.

POLICY VIOLATIONS

Everline Products LLC does not intend to do business with Dealers who degrade the image of Everline and its products. In the event of any violation of this policy by a Dealer, Company may choose to cease supplying the BugSlide and Deodorall Pro brand products to that Dealer and/or its distributors without written notice. Further, a violation will result in the immediate termination of any promotional support agreements between Everline and the violating reseller. Company will not provide prior notice or issue warnings before taking any action under this policy.

CHANGES TO MAP POLICY

Everline Products LLC reserves the right to periodically change the terms of this policy. Company employees, salespeople, and distributors are not authorized to modify or grant exceptions to this policy. Dealers are responsible for remaining current with MAP policy, products and pricing.